It is no secret that artificial intelligence (AI) has evolved exponentially in recent years. From smarter cars and automated robots to personal home assistants that can carry out simple tasks such as turning up the A/C, AI has become an essential aspect of everyday life. Many believe that success in AI is defined in terms of smartness and power – but what if the purpose of this technology shifted, to become more energy conscious and sustainable?
This drive for sustainable technologies is what led to the launch of iGenius, an Italian augmented intelligence startup that develops solutions for business data. The company’s mission “is to lead the path of innovation that artificial intelligence has paved in the business intelligence and decision-making areas,” explains founder and CEO Uljan Sharka. With this in mind he created Crystal, the first virtual data intelligence advisor to adopt a real data-driven decision-making approach at any level to make an impact on business.
Crystal is not just another business intelligence tool. It connects in real time to multiple data sources and shows information through a conversational interface. For example, Sharka explains, “every time someone needs to make a decision, they can ask Crystal for advice as if they were talking to a colleague.” The iGenius team believes that artificial intelligence can be everyone’s best friend.
Meet Crystal, your new sustainable go-to advisor
Crystal is a conversational AI that auto-classifies business requests, according to underlying information, to understand users’ needs. Its user-centric interface makes it easy even for the less digitally literate to adopt and understand it. This technology is defined as a novel sustainable AI because of its ability to “cut the required computing power by half”, claims Shakra. In traditional AI, users need to provide hundreds or sometimes thousands of question examples to train the API: Crystal instead auto-classifies data in order to skip this step.
The technology is available in six languages and is used by almost 30,000 brands and dozens of enterprises, particularly in the financial services, insurance, healthcare, and energy and utility sectors. “We want to allow every company on Earth to leverage data-driven decision making,” says Sharka. In order to make this happen, the company has constantly stood by the idea of AI solutions that are created to be sustainable, from the first line of code to the moment they are in the hands of the consumer.